Today eCommerce has changed the entire scenario of shopping. It has turned the entire world into a global marketplace. All that you need is available to you at your doorstep at a click of a button. It has bought a new revolution in the retail business space.
But then something else, came into the picture which took eCommerce to an all new level. It was the Mobile Commerce. There are millions of Mobile App and billions of downloads happening everyday. And in this scenario, businesses wants to take benefits of the popularity of Mobile Apps.
If the past statistics is taken into account, it is being said that 2015 will be the year of Mobile Commerce. Mobile commerce has seen a tremendous growth in the last few years and with new advanced devices and features that coming into the market , it seems mobile commerce will grow even more.
Today all the big names in the retail industry like amazon, ebay have their Mobile Apps of their own to facilitate their customer base with a comfortable shopping experience. There has been a 8.5% rise since 2013 with more shoppers preferring to shop using their mobile devices to shop online. This Mobile App’s have made the shoppers life so comfortable that now they can shop from wherever they want. Sitting on the couch , in their garden or even while sitting on the bus stop while waiting for the bus.
Online retailers have recognized the importance of Mobile App’s and hence they are thriving to develop a mobile app of their own. There are some strong benefits of mobile apps which has given Mobile commerce such a boost.
The Benefits of Mobile App are :
Your customers can carry out the entire shopping process on your app
Mobile users access your store tailored for their convenience and ease.
Available at Single Click
Just a single click on your app and customers have access to your store.
Push various notifications to the end-customers to attract more business
Even though the Mobile App functions somewhat same like the Mobile website, but the mobile app gives a unique identity of their brand in the customer device.Mobile App gives more control of their presence on the customers device as the mobile app has to be downloaded.
It is so much easier to use a mobile app than a mobile website. Just one click and your mobile app is open for use whereas for the mobile website, you have to go on the browser, type the URL and wait for the page to load.
Mobile App has changed the face of eCommerce. And it is just the beginning. We are going to witness a major growth in mobile commerce in coming days.
Avactis Store owners, there is a good news for you. You can also be a part of this revolution. You can also have a Exclusive Customized Mobile App for your store.